Courses & Workshops
Workshop: Experimenting with AI in Writing
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Hands-on session to discover the potential of artificial intelligence
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Individual or group hands-on exercises
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A laboratory to test, learn and innovate
AI, macrotrends and the future of communication
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Inclusivity, Sustainability and New Communication Challenges
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How Big Global Trends Impact Language
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From theory to practice: digital tools and AI implementation to adapt to change
Professional and Creative Writing with AI
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Tools and Techniques to Optimize Writing with Artificial Intelligence
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From Creativity to Productivity: AI as an Ally for Quality Texts
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Practical applications tailored to individual or team needs
Business writing and public speaking
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How to write and speak clearly, effectively and inclusively
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Structure, Tone and Techniques for Impactful Presentations
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Artificial Intelligence and Strategic Writing: A New Approach
Branding strategies and corporate storytelling
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Create a coherent and authentic brand identity
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Storytelling and Positioning: Finding the Right Voice
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How AI Can Enhance Your Communication Strategy
Inclusive Writing and Conscious Communication
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Language, Diversity and Representation: Creating Inclusive Content
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Sustainability and cultural awareness in corporate content
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Practical practices to improve texts and messages
Communication and Leadership Through Words
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Language as a tool for authority and connection
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Individual and team communication techniques, also mediated by AI
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Adapt tone and messages to different contexts
Content strategy and digital copywriting
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Tools to design effective content for web, social, newsletters
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Persuasive writing and optimization for different digital platforms
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How AI Can Support Content Creation and Management
Journalism and AI: Writing, Verifying, Innovating
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AI Tools for Research, Writing and Editing in Traditional and Digital Journalism
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Fact-checking and source verification: the role of AI in the age of infodemic
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Ethics and the impact of artificial intelligence in news production and distribution